Huddle House:
Your Waffle Business Opportunity
With Huddle House, we’ve made a name for ourselves as a standout waffle franchise. For generations, our restaurants have been community gathering places where families, sports teams, friends, and neighbors could get together for any meal, at any time of day. While we offer lunch and dinner options, we’re especially famous for our expansive breakfast menu. Now, there’s never been a better time to invest in one of our restaurants.


Now is the Time to Start a Waffle Business
There’s no doubt about it: waffles are more popular than ever. The waffle industry is expected to grow through 2025 as more and more people choose this breakfast classic. We have some thoughts on why waffles are enjoying the spotlight. For one, businesses that specialize in waffles for takeout have been popping up in cities and suburbs across the U.S. People have rediscovered waffles as a savory or sweet treat that can be enjoyed on-the-go and with endless varieties of toppings.
Furthermore, the breakfast food industry is growing as a whole. It’s projected to grow 4.6% from 2020-2025. That’s not surprising, given that 70% of Americans want restaurants to serve breakfast all day! Over the last few years, we’ve seen more and more quick serve and fast casual restaurants adapting to the model Huddle House developed decades ago: serve a full menu all day!
Our Competitive Advantages
We know that you have your choice of waffle franchises, but Huddle House stands out for many reasons. For one thing, we control our own supply chain. By cutting out the middle person, we’re able to keep our prices low – and as such, we’re able to directly compete with fast food restaurants. This system also helps our franchisees to keep their operational costs low, saving them money on everything from food to supplies to uniforms.

As a major nationwide brand, it’s no surprise to learn Huddle House has over 300 restaurants open across the U.S. We’re continually working to help each and every one stay competitive, providing them with marketing support and ongoing training. Best of all, we invest heavily in research and development and keep our franchisees up-to-date with special promotions, new ways to serve customers like partnerships with DoorDash and other delivery apps, and menu items informed by consumer trends.
Of course, the Huddle House brand name is a competitive advantage in itself. We’ve developed a strong reputation after serving generations of families, and the Huddle House name has positive connotations for countless people. Our strong reputation is a significant asset to our franchisees from the time they open their doors.
Interested in learning more about our waffle business opportunity? Contact us today and strike while the waffle iron is hot.
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Disclaimer: © 2022 Huddle House, Inc. This does not constitute an offer to sell a franchise. The offer of a franchise can only be made through the delivery of a Franchise Disclosure Document (FDD). Certain states require that we register the FDD in those states. This communication is not directed by us to residents of any of those states. Moreover, we will not offer or sell franchises in those states until we have registered the franchise (or obtained an applicable exemption from registration) and delivered the FDD to the prospective franchisee in compliance with applicable law.