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Why Huddle House is a valuable real estate investment

Freestanding diner franchises can be a smart real estate play for owners

Buy or lease? With a freestanding Huddle House restaurant, franchisees who purchase the land can start building equity as their franchise business grows.
Buy or lease? With a freestanding Huddle House restaurant, franchisees who purchase the land can start building equity as their franchise business grows.

Huddle House has a lot going for it, investment-wise. We’re an iconic all-day breakfast franchise brand in a booming industry, we’ve been in business for more than 50 years and we offer tremendous incentives for our multi-unit owners. But even our single-unit franchisees can tell you that Huddle House can also be a great real estate play.

We offer a variety of different restaurant models, including endcap and C-store locations as well as freestanding locations. But the freestanding locations in particular hold appeal for investors looking for a long-term investment strategy.

Buying the commercial land upon which the restaurant sits allows franchise owners to immediately begin building equity, and best of all, they can use the cash flow from their franchise to service the loan. There are also tax benefits, and any property improvements belong to the franchisee instead of a landlord.

Robert Wiggins Jr., an experienced food franchise entrepreneur who owns franchises with Hardee’s, Dick’s Wings and Pizza Inn along with Huddle House, considered the real estate play an important part of the Huddle House offering.

“I prefer to buy my own property and build it because the way I look at it is, eventually one day it’ll be mine,” says Wiggins, who owns the Hazlehurst, Georgia, Huddle House and has plans to open a couple more when he finds the right locations.

“If you ever do decide to sell, you’ll have something to sell other than a lease. It’s another way to build wealth and equity.”

Your Huddle House franchise doesn’t just bring value to the community; it can also add value to your retirement portfolio.
Your Huddle House franchise doesn’t just bring value to the community; it can also add value to your retirement portfolio.

Wiggins appreciates the support he gets from our corporate office during the building process as well. Huddle House will help franchise owners evaluate sites and will even provide recommendations for contractors.

The Hazlehurst restaurant seats 85 and features the updated, modern decor of our Evolution redesign, a look that has been a big hit with guests and franchise owners alike. “If you want to do the volume, you’ve got to have the seats, and the production to get the food out.”

While it may not be right for every franchise location, Wiggins thinks there’s a lot of potential in going with site ownership rather than a lease. “I would absolutely advise someone to buy,” he says.

Learn more about the Huddle House opportunity

If you’d like to learn more about opening your own Huddle House franchise, we’d love to talk to you! We have over 400 locations open or under development across the U.S., and many prime territories are still available. Please explore our research pages, or fill out the request form to download our free franchise report and speak with a very responsive development representative.